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Research papers

Drinking under the influence

With the explosion of digital screen media over recent years, there is a need for these new media owners to be accountable and understand how the screens work. This paper presents research solutions to enable ambient media companies to launch their...

Catalogue: ESOMAR/ARF WAM Conference 2003: Out of Home/Ambient Media
Authors: Liz Landy, Sarah Gale
Company: Ipsos MRBI
June 20, 2003
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Citation

Landy and Gale (2003a, June 20). Drinking under the influence . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/drinking-under-the-influence-